All the buzz is about McAfee and its FOCUS 11, which kicked off earlier this week in Las Vegas. The company reported a record attendance of security professionals came together to discuss what’s to come next in the security realm. With multiple announcements regarding new products, partnerships and solutions, its no wonder why McAfee’s name has made headlines all week long.
In the first round of conference announcements, McAfee expressed that McAfee Deep Defender is the industry’s next generation of endpoint security, capable of detecting almost all kernel-mode malware made possible with McAfee DeepSAFE technology. The company said Deep Defender enables real-time memory and CPU monitoring, true zero-day detection, protection against known and unknown threats and central management with McAfee’s ePolicy Orchestrator platform.
McAfee worked closely with parent company Intel to deliver this hardware-assisted security solution that can stop and remediate advanced stealth behaviors used by rootkits and APTs. No doubt, the two will continue to work together to more effectively prevent attacks.
McAfee has extended the endpoint security management offering to include McAfee ePo Deep Command, which provides beyond-the-operating system management. The company said it allows security administrators to reduce operation costs and gives users full control to out-of-reach PCs and the ability to execute security tasks. Take an enterprise with 20,000 nodes and put ePo to work and it could save an estimated annual cost of $600,000, the company said.
McAfee also spent time discussing its initiatives to drive partner profitability. Some 700 worldwide partners attending the two day partner summit learned how the company plans to evolve its partner investment strategy and address three key areas to build mutually beneficial growth.
To grow together, McAfee SecurityAlliance, allows companies to identify new markets and opportunies for partner growth. McAfee will also expand beyond the reseller ecosystem to include a new McAfee managed service partner program. Within the initiatives, McAfee wants to help optimize its partners operations so they can work better together. Above all, McAfee plans to invest in its partners and offer them programs, tool, training and resources that drive mutual profitability with programs such as McAfee accredited channel engineer program.
And while McAfee had a lot to say, so did the attendees. FOCUS 11 featured panel breakout discussions covering topics such as endpoint protection, security foundations and “network heroes”. HP’s Andrzej Kawalec gave a keynote address entitled “Risk: Threat or Opportunity” and Peder Jungck, VP and CTO of CloudShield Technologies, an SAIC company, spoke on ”implementing ‘true’ secure clouds.”
The announcements at FOCUS 11 were not the only ones we heard from McAfee this week, including a new enterprise cybersecurity partnership with SAIC and the addition of new innovation alliance partners. Surely they will not be the last it will pull from its sleeve in the next few weeks.